Americana Music Festival Poster Campaign

In Print on August 31, 2011 at 11:45 pm

Message was proud to recently partner with the Rapid City Arts Council to produce a poster campaign for the 2nd Annual Americana Festival, September 23 and 24, at the Dahl Arts Center.

The idea of the campaign was to flip the traditional studio portrait on its head in an interesting and humorous manner while visually conveying a person’s passion and love for Americana music. The taglines, “As real as it gets” and “Music with a story” reinforce the idea that Americana music lovers, whoever they may be, take their music seriously. Very seriously.

Photography: Aaron Packard

Hair, Makeup & Styling: Chelly Halterman + Dennis Smith + The Factory Salon

Learn more about this great community event:

Friday, September 23 Headliner: Haley Bonar

Saturday, September 24 Headliner: Lionel Young


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